Subscription Digest

In a recent study, what kind of customer did 59% of U.S. retailers say were more profitable than others? If you answered “omnichannel customers” then you’d be correct! The popularity among consumers of the omnichannel experience (with online and offline shopping options that are largely consistent) is likely due to consumers’...

In December, Recurly published research on holiday shopping that showed that subscription commerce continues to grow at an impressive pace. This mirrors the overall growth in holiday e-commerce, which industry research indicates grew by 16% over the previous year. Unfortunately, while Santa was bringing more gifts to more people, the Grinch...

Various statistics from the 2016 holiday season show that retailers’ holidays were bright, with strong sales both in-store and online. For example, a recent article from eMarketer highlighted data from Retail Metrics which showed overall holiday spending likely rose 4%. Similarly, retail consulting firm Conlumino’s data showed total holiday sales rose...

Application program interfaces—more commonly known as APIs—are increasingly important for building efficient business processes. This is because they allow developers to tailor systems to optimize business processes. They’re also a quantum leap from yesterday's enterprise software tools, which were built and delivered as-is and required endless customization to actually use...

Recurly is pleased to announce two updates to our Hosted Payment Pages, coming on January 26th. Gift Cards Functionality for Hosted Pages To further support our gift card feature, Recurly has created a new hosted payment page that now allows your customers to easily purchase gift cards. Many of our...

For subscription businesses, customer acquisition cost (CAC) is a key metric, the flip side to monthly recurring revenue. This is because it tells you how much each new customer, who generates that monthly revenue, cost to obtain. While essential, this metric and how you calculate it can be complicated. Get...

For consumers and retailers, the end of the year means holiday shopping, parties, eating too much, and sleeping too little. For another segment of the population, the end of the year heralds another less festive activity: closing the books. An organization’s year-end closing procedures, the accuracy of the results and...

In order to give our customers access to best-in-class applications in both subscription billing and accounting, Recurly has integrated with QuickBooks Online. Our integration will give you the ability to accelerate your month-end close process, automate your revenue accounting flow, and eliminate manual processes. The QuickBooks brand is synonymous with...

In the world of subscription commerce, one key to success is providing a frictionless signup experience. Once prospects decide they’re ready to subscribe, you want to make sure that the process is as easy as it can be for them. Removing steps that aren’t necessary and ensuring that your signup...

Recurly is excited to announce a new dunning webhook notification. In subscription businesses, when a customer’s renewal payment fails, the customer enters the dunning process. Businesses using Recurly can use this webhook to receive information on customers in dunning, letting them manage, monitor and optimize their subscribers’ journeys through the...